The machine was initially branded as "BYODKM" (Bring Your Own Display, Keyboard, and Mouse) as a strategic pitch to encourage users to switch from PCs running operating systems such as Microsoft Windows and Linux. It is the company's only consumer desktop computer since 2005 to ship without a display, a keyboard, and a mouse. As of 2021, The Mac Mini is positioned between the consumer all-in-one iMac and the professional Mac Pro as one of the three current Macintosh desktop computers. The Mac Mini (stylized as Mac mini) is a small form-factor desktop computer that is developed and marketed by Apple Inc. Intel Core Duo, Core 2 Duo, i5, and i7 (previously).
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